Brandon Long is a News Director for the NBC affiliate in in Macon, Georgia. Previously, he worked as an Anchor/Reporter and Anchor/Managing Editor for this station. He moved to Middle Georgia in 2004 from Tennessee after working in newsrooms at WPTY/WLMT-TV in Memphis and WBIR-TV in Knoxville. 

He graduated from The University of Tennessee with a B.S. in Communication and studied television news and political science, and an M.A. in Communication Arts from Austin Peay State University with focused coursework in Media Management, Marketing Communications, and Corporate Communications. He has been active in a number of professional and community organizations, including Radio-Television Digital News Association (RTDNA) and Alpha Phi Alpha Fraternity, Incorporated. 



Favorite Quote: "One who beareth the torch, shadoweth oneself to give light to others." The Torchbearer Creed 


Articles:



Leading as an Introvert: The Benefits and Risks of Laissez-faire Leadership

By: Brandon Long
Assertive, extroverted leaders are generally celebrated as having the best approach to leadership. This review explores the alternative and examines the benefits of leaders who utilize a laissez-faire leadership style and are inclined to lead as introverts. For example, voters in the Republican presidential primary in 2016 are currently faced with choosing from among these two styles as they consider Donald Trump and Jeb Bush. Trump is known for his brashness. In contrast, Bush is known for his more calculated and carefully crafted policy proposals and speeches. Introverted leaders work best with proactive followers because they know how to create an environment that matches raw talent with clear goal-setting to secure success. But, even when leaders who lean toward introversion are faced with followers who are not proactive, they can adapt and manage with techniques characteristic of extraverted leaders to accomplish organizational goals. 

How Political Leaders Utilize Traditional and Social Media to Market Themselves as Trustworthy and Credible

 By: Brandon Long

            Political leaders have the challenge of cutting through the clutter of public discourse to communicate their specific messages and portraying an image that is worthy of their constituencies. More often, political leaders seeking public office are turning to social media to connect with and gain supporters. This connection is essential to how they are marketing themselves, often as credible and trustworthy citizens poised to lead and solve the problems of the day. At the same time, those messages also allow professional political communicators the opportunity to craft specific, orchestrated messages designed to effect election outcomes and perceptions of candidates for public office. This research aims to explore how political leaders use traditional and social media channels to market themselves as trustworthy and credible.

Thanks for the Reminder

What does a rainbow mean? 


Rainbow over Macon, Georgia. August 31, 2012.

My mama told me this...


Genesis 9:12-15
And God said, "This is the sign of the covenant I am making between me and you and every living creature with you, a covenant for all generations to come: I have placed my rainbow in the clouds. It is the sign of my covenant with you and with all the earth. Whenever I bring clouds over the earth and the rainbow appears in the clouds, I will remember my covenant between me and you and all living creatures of every kind. Never again will the waters become a flood to destroy all life.

Our Amazing Search for a Wonderful 98¢ Weave

Today, I accompanied my wife to the 98 Cents Store.  You'd probably expect most items in the store to be 98 cents, but no.  The store carried a variety items ranging from bunk beds to shower curtains to area rugs to floor mats for your car to wonderful weaves.

Let me be up front about this, I've been to a few weave shops with my wife before, but it's a relatively rare experience for me.  As a child growing up, I never went to the weave shop with my mom because she doesn't wear weave, so each trip is truly a learning experience.  The 98 Cent Store was sensory overload... thanks to the unique mix of merchandise, the employees, and the shoppers.

Wife surveys the selection at the 98 Cent Store
I'm really not sure where to start.

The mission of our trip was to find a wonderful weave.  I prefer my wife's natural hair, but beyond that I'm learning that it's best for me to not say any more.  Clearly, the mission was flawed from my perspective the moment we embarked on our quest.  Still, an adventure was in the midst!

I love a good sale, so the immediate realization that nearly nothing there was marked for sale at 98¢ was a major let down.  How can they even call their store that?  I might file a complaint with the FTC. 

Though our mission was to search for a wonderful weave, I wanted to look around to see what was actually 98¢ if anything, which took us on a trek throughout the store.

The merchandise selection
Immediately upon entering the store, shoppers will immediately be drawn to the half-dozen half mannequins modeling a skanky line (not swanky as spell check suggest) of leggings, ranging from neon colors to faux denim.  For men, you'll find Dickey style pants to pair with fashionable jailhouse striped polo styled shirts also in a variety of neon colors.  For children, they've got conservative school uniforms.  Someone loves the kids!  In the front corner, you'll find flat brimmed baseball caps in several colors with no logos or designs.  The low, low price of $2.98 nearly got me to buy one, but the brim just didn't seem like it would ever bend.  In one of the back corners, huge area rugs for the low, low price of $149, and right next to those were car floor mats, including the purple leopard print line for $14.98!  Of note, the only items we found that were 98¢ were small votive candles.  Shoplifting must also be a problem when it comes to bandannas, which were 99¢, because they were tagged with anti-theft devices.

The employees
The men were from Palestine or at least sympathizers of their political movement.  I know this because there were two cars outside the store (parked in handicapped parking spaces) with Free Palestine car tag frames.   I'm accepting this as a reasonable conclusion, not a certainty.  There was also a woman, who helped other women with weave; I'll come back to her.  First, the man at the register. As we approached the cash register, he was clearly daydreaming or at least deep in thought as he listened to Islamic prayers.  He seemed somewhat bothered that we were ready to check out.  That was strange.  Even stranger though was that the woman selling weave had locks. O_o  There was also a guy who helped at the weave counter, but he didn't know as much, didn't speak clear English, and by the time we got to the register, he was sweeping the parking lot.  All in all, they were a strange bunch, but they didn't follow us around the store which was appreciated.

The shoppers
The clientele of the 98 Cent Store made the parking lot of the store appeared to be match how I envision a corner store on Crenshaw in Compton, California.  By that I mean, several cars on over-sized rims with loud colors, i.e. money green.  Inside, most of the women (not my wife) had so little hair that their weave would have to be glued or clipped in, not sewn. This was somewhat disturbing.

THE WEAVES

Weaves not making eye contact.
Weaves not looking at the customer
My favorite part of our amazing search for the wonderful weave involved the placement of the weave heads on that lined the shelved.  They were all either facing the wall or the sky, but didn't make eye contact. Something about that made me feel unwanted and dirty.  It was clear that I didn't fit in at the weave shop, but it was quite an adventure.  Sort of.  

Oh, and yes... my wife did leave with a weave, but it was certainly NOT 98¢. 

#FalseAdvertisement

41NBC's Brandon Long Announces Promotion as News Director


Today marks the end of one chapter for me, and the beginning of a new one.  Over the last six and half years you’ve welcomed me into your homes to deliver something I take great pride in, our newscast.

After today, I will no longer make that delivery, but I will continue to make sure 41NBC remains your best option for news in Middle Georgia.

 I have been transitioning into a different leadership role here at 41 NBC for the past couple of weeks, in preparation for a promotion, a new job for me, which I will begin on Monday, as the news director.   It’s the top job in the newsroom.  It’s a great move for me, and I believe it will be a good move for you too.

I’ll continue to maintain my blog here at 41NBC.com and my Facebook page. 

It wasn’t an easy decision for me, but I think know a blessing when I see one.

You should know I truly enjoy anchoring this broadcast, but I also love working with reporters to get the story the right, defending them in their pursuit of the truth, and making sure we have the resources and the right people who can get to the point of a story. 

 So, I want to THANK YOU for allowing me to share the news with you over the last few years.   We’ve shared some great stories. 

As News Director here at 41NBC, I’ll continue to make sure that doesn’t change.

Letters to God, Answers from Life, The Power of Prayer

We went to go see a new Christian movie called “Letters to God”. If you've ever been close to someone who has lived with cancer, it will definitely force some heavy reflection, and may leave you fighting tears.

The movie is about a boy battling cancer who writes letters to God. He writes God asking for his mom to laugh, his friend to get a new friend if he dies, and for a kid who picks on him at school to learn about what Jesus would do, among other requests and thoughts. He writes what seems like several letters everyday. Many of those letters are read by his mailman, who is having his own struggles with alcohol. Meeting the boy with cancer and reading those letters give the mailman a greater since of peace, and he begins to know God. The boy with cancer even asks his brother to write a letter to God, which his mother finds and reads. She's able to understand both boys better, and begins to cater to both of their needs.

By the end, it becomes clear that the boy's letters to God inspire people beyond his family. The boy who picked on him at school and the mailman help the neighborhood get the message by spreading some of the boy's letters around.

All in all, it was a great movie that might give you a new way to pray, connect with God, and understand the true power of your prayers.

Georgia Candidate for Governor Will Work for Free Until...

From a news release:

General David Poythress, Democratic candidate for Governor, had the memorable moment in tonight’s first televised candidate debate.

General Poythress displayed the pledge he had signed, calling it a “solemn promise” to the people of Georgia that he “will not accept a paycheck as Governor until we get Georgia's unemployment rate under 7%."

There were audible gasps in the room from his bold statement which he reiterated in his closing.

General Poythress stated his commitment to moving our economy forward again by saying, “I'm willing to the walk the walk with folks, and I will share in the sacrifice until we get people back to work, period."

Former Governor Barnes was given the chance to apologize to the teachers of Georgia for his misguided policies which led to his defeat in 2002. He didn’t apologize and affirmed his commitment to “No Child Left Behind.”

In addition to touting his experience as Secretary of State, Labor Commissioner and Commanding General of the Georgia National Guard, General Poythress emphasized his commitment to valuing our state’s educators by protecting their fair employment rights, showing respect for the sacrifices our teachers make while shaping the future of our state.

“Tonight was a clear contrast between the stale policies of the past and a Governor who will move the state forward,” says General Poythress.

Why isn't the shooting incident at Fort Hood called terrorism?

I can admit, I'm not a terrorism expert, but on the surface I feel like the shootings at Fort Hood in Texas should have been called acts of terrorism. I am really surprised that word really hasn't been coming up.

Here's why I expected that word to be used. If the shooting had been at a base abroad, the terrorism label would have been attached. If a similar shooting, with that number of casualties had occurred at a government office building, the terrorism label would have been attached.

There are a lot of unanswered questions about what motivated this shooter to attack, including how he reconciled his religion and service to his country. Some have even said that Major Hasan, the alleged shooter, may be one of many who take issue with our country's policies, serve in the military, and wish to harm Americans.  I pray that is not the case.

The following is from a conservative writer. It makes for an interesting read. Some of the allegations have been debunked, but so little information out there about the shooter, its worth reading.

Fort Hood triggerman aided team on Homeland Security task force


By Jerome R. Corsi
2009 WorldNetDaily


NEW YORK - Maj. Nidal Malik Hasan, the alleged shooter in yesterday's massacre at Fort Hood, played a homeland security advisory role in President Barack Obama's transition into the White House, according to a key university policy institute document.


The Homeland Security Policy Institute at George Washington University published a document May 19, entitled "Thinking Anew Security Priorities for the Next Administration: Proceedings Report of the HSPI Presidential Transition Task Force, April 2008 January 2009," in which Hasan of the Uniformed Services University School of Medicine is listed on page 29 of the document as a Task Force Event Participant.


Hasan received his medical degree from the military's Uniformed Services University School in Bethesda, Md., in 2001.


Noting that the Obama administration transition was proceeding, the GWU Homeland Security Policy Institute report described on the first page the role of the Presidential Transition Task Force as including "representatives from past Administrations, State government, Fortune 500 companies, academia, research institutions and non-governmental organizations with global reach."


While the GWU task force participants included several members of government, including representatives of the Department of Justice and the U.S Department of Homeland Security, there is no indication in the document that the group played any formal role in the official Obama transition, other than to serve in a university-based advisory capacity.


According to the "About Us" section of the GWU Homeland Security Policy Institute, the group is a "nonpartisan 'think and do' tank whose mission is to build bridges between theory and practice to advance homeland security through an interdisciplinary approach."


The Homeland Security Policy Institute is led by Frank J Cilluffo, who formerly served in the White House as special assistant to President Bush for homeland security, and by Daniel Kaniewski, who formerly served in the White House as special assistant to President Bush for homeland security and senior director for response policy.


"Muslims should stand up and fight the aggressor," Hasan said about America before he and possibly other Muslim soldiers at Fort Hood shot 43 fellow soldiers, killing 12, who were returning from Iraq and Afghanistan.


"He said Muslims had a right to attack" the U.S., said Col. Terry Lee, who worked with Hasan at the Texas post, where the devout Sunni Muslim refused deployment. "He said Muslims shouldn't be fighting Muslims," he added. "He was very clear on that."


According to an explosive new book, "Muslim Mafia: Inside the Secret Underworld That's Conspiring to Islamize America," Hasan is just the tip of a jihadist Fifth Column operating within the ranks of the U.S. military which is too blinded by political correctness to see the threat.


Quoting from a classified military briefing, "Muslim Mafia" reveals that this Fifth Column has penetrated "every branch of the U.S. military." The Islamist enemy has even infiltrated the al-Qaida detention camp at Guantanamo Bay, Cuba.


About the Guest:


Dr. Jerome Corsi received a Ph.D. from Harvard University in political science in 1972. He is the author of the #1 New York Times bestseller The Obama Nation: Leftist Politics and the Cult of Personality and the co-author of Unfit for Command: Swift Boat Veterans Speak Out Against John Kerry, which was also a #1 New York Times bestseller. He is a regular contributor to WorldNetDaily.com.

Majority of Georgia Congressmen Opposed Healthcare Reform

Alright, here's the breakdown on how Georgia's members in the U.S. House voted for the healthcare reform bill. 


Notice that 2 Georgia democrats (Mashall & Barrow) voted against the bill, making the total of Georgia representatives against the plan 9.


Rep. Jack Kingston (R), 1st District - NO
Rep. Sanford D. Bishop Jr. (D), 2nd District - YES
Rep. Lynn A. Westmoreland (R), 3rd District - NO
Rep. Hank Johnson (D), 4th District -  YES

Rep. John Lewis (D), 5th District - YES
Rep. Tom Price (R), 6th District  - NO
Rep. John Linder (R), 7th District  - NO
Rep. Jim Marshall (D), 8th District - NO
Rep. Nathan Deal (R), 9th District - NO
Rep. Paul C. Broun (R), 10th District - NO

Rep. Phil Gingrey (R), 11th District - NO
Rep. John Barrow (D), 12th District - NO

Rep. David Scott (D), 13th District -YES

Healthcare Reform Passes

U.S. House has passed healthcare reform bill 220-215.

If you are really bored or have a lot of spare time you can read it here:

111TH CONGRESS 1ST SESSION 
H. R. 3962 
To provide affordable, quality health care for all Americans and reduce the growth in health care spending, and for other purposes.

Enjoy all 1,190 pages!

Healthcare Reform Countdown


I've asked the question before: is it the government's job to provide healthcare for those who can't afford it or aren't able to access it? I still haven't decided, but I think I understand the concerns of the people on both sides of the issue a little better after watching CSPAN and listening to hour after hour of debate in the U.S. House.

Colorful speakers took anywhere from 15 seconds to 5 minutes to add their perspective to the bill being considered. Many of the loudest really didn't add much to the discussion. The calmest speakers seemed to know more. Funny how that works out.

The premise on one side is everyone should have health insurance. They believe our country is wealthy... or at least a lot of people in this country are wealthy enough to provide healthcare for those who can't afford it. At the core of their argument, most of the Democratic speakers maintained, its wrong for sick people to be second guessed by businessmen before receiving medical treatment. They painted a grim picture of the current system, made of bad guys and evil doers, who would rather see people die than loose money.

The other side pretty much disregards all of those points, and focuses on different issues altogether. For example, can the country afford this healthcare reform and what gives the Congress the authority to mandate health insurance for every American.

I think a lot of regular folks, like my grandparents, don't like to see other regular folks struggle. And that's the bottom line. They live through the depression and a World War, the second one, and saw how the country pulled together to not only fix this country, but also to improve living conditions for people all over the world. At the same time, they don't like government in their personal affairs. They would probably tell the people having this healthcare reform debate to help people, but don't mettle unnecessarily.

Race for Warner Robins Mayor Goes On


So, election day has come and gone, and the race for Warner Robins mayor goes on. It's the playoffs, if you prefer sports. It's a runoff, if politics is your sport of choice. Voters decided Clifford Holmes didn't make the cut. Chuck Chalk and Chuck Shaheen are the last two standing. Vote December 1st if you care!

For the record, here's a breakdown of the results: Chuck Chalk- 1941; Clifford Holmes- 1724; Chuck Shaheen- 2269. On election day, fewer than 6,000 people voted, and you can bet even fewer will vote in the runoff. That's about how many voted in our student government elections when I was in college.

Here are the remaining candidates; websites:

Fed Census Worker Lynched in Kentucky, Really?

Police found 51-year old William Sparkman dead, hanging from a tree in a cemetery with a rope around his neck September 12th, and this is only NOW making national headlines.


25 Candidates for Memphis Mayor; Watch One Fist Bump the Dalai Lama

Early voting starts today in my hometown of Memphis, Tennessee-- and there's never a dull moment in Memphis politics.  Going as far back to the heyday of the big political machines, Memphis political races draw opinions and passions from high and low.  Boss Crump, as he was known, in the early 19th century showed Memphians how to win an election.  Control, bribe, and frighten people into supporting the inevitable.  OK, so maybe that's extreme, but it looks like most of the candidates for mayor are going all in to take over the top job in the Bluff City.

One of them, Mayor Pro Tem Myron Lowery staged a publicity stunt went as far as to do a fist bump with the Dalai Lama.After many people questioned the appropriateness of that a gesture with a religious figure of such stature, he sent a letter to CNN defending his action.  He blamed the swine flu (H1N1) for his decision.  He explained in his commentary that he basically wanted to lead by example and NOT shake hands. Seriously.  I almost thought he was just doing something cool, and unscripted... but the swine flu excuse just made him seem weak IMHO. 

You can watch it here:


Here are the 25 Candidates. You can only choose one!
LEO AWGOWHAT
RANDY L. CAGLE
CHARLES CARPENTER
CAROL CHUMNEY
DEWEY CLARK
JAMES “MALCOLM” CLINGAN
A WILLIS MENELIK FOMBI
WANDA HALBERT
JOHNNY HATCHER, JR.
ROBERT (PRINCE MONGO) HODGES
CONSTANCE RENEE HOUSTON
DE WAYNE JONES
E. C. JONES
JERRY LAWLER
MYRON LOWERY
ERNEST ANTHONY LUNATI
DETRIC W. STIGALL
SILKY SULLIVAN
DAVID W. VINCIARELLI
VUONG VAUGHN VO
MARY TAYLOR-SHELBY WRIGHT
SHARON A. WEBB
KENNETH TWIGG WHALUM, JR.
VOTE FOR ONE (1)
A C WHARTON, JR.
JOHN WILLINGHAM

Kids Singing about Obama IS a little weird, don't you think?

This video is the new internet sensation going around.  It shows some kids in a New Jersey elementary school singing an odd song highlighting some of President Obama's philosophies.  Here are some of the lyrics:
He said we must be fair today
Equal work means equal pay
Mmm, mmm, mm!
Barack Hussein Obama

He said that we must take a stand
To make sure everyone gets a chance
Mmm, mmm, mm!
Barack Hussein Obama


Just a little wierd.  And, my mom probably would've second guessed their decision if I were singing about stuff like "equal work and equal pay".  She'd say-- "that's grown folks business."  I doubt those kids even know what they're talking about.

We used to sing about being drug free.  Not ReaganBushClinton when I was in school. The school district apparently issued a statement saying the students were singing to honor the contributions of African-Americans.  I'm skeptical.  And I'm pretty sure that would not go over very well for most public schools in Georgia or Tennessee.

Decide for yourself:

Tim Russert's Dad Died Today

Several media websites are reporting the man who gave the world Tim Russert died today.  'Big Russ' apparently died of natural causes at the age of 85.  His full name was Timothy Joseph Russert Sr.  He was clearly a good father and friend to his family and those who knew him.  Ultimately one of his greatest contributions to the world was Tim Russert, who certainly elevated the political discussion for more than a decade from his seat in Washington.

His son, former "Meet the Press" moderator Tim Russert died June 13, 2008 of a heart attack.

Now, Luke Russert, Tim's son, suffers another death and difficult loss.  The family would rather donations go to the Alzheimer's Association than receive flowers.


Read the statement from the family.

Race for Warner Robins Mayor Could Get Interesting

This year the mayor race in Warner Robins could be interesting. You've got four people who believe they have a solid vision for the city, including an incumbent mayor and a former interim mayor & city council member. From what I can tell, all four men have very strong personalities and distinct experiences that would guide how they would lead the city. Chuck Chalk served in the Air Force and was based at Robins Air Force Base. Clifford Holmes has served on the city council and has made a career as an educator. Chuck Shaheen is a successful local businessman. And Mayor Donald Walker takes credit for making sure Warner Robins grows steadily and methodically.

Advanced voting begins October 26th, and election day is November 3rd.

In all, if you'd like to check out the websites for each of the candidates, here are the links.

Glenn Beck: McCain would've been worse than Obama as President

In an interview with Katie Couric for cbsnews.com, Glenn Beck, the poster boy for a grassroots renegade movement against the powers that be (usually Democrats), said John McCain was a worse choice for president than Barack Obama, and that he may have even considered voting for Hillary Clinton, and not McCain, had she been the democratic nominee.

The rest of the interview will be on the web later today, and I expect a lot of people will check it out, if only to hear his reasons why.  Beck is getting a lot of attention because he's striking a nerve with a lot of people in his commentaries.  People tend to gravitate toward people with whom they agree and find some common ground.

Now, I'm not sure Beck really believes all that he says-- but, those who follow him are making him seem like a wise business choice, if nothing else.  As a businessman, he's a Rush Limbaugh for TV.  The big winner in this is Katie Couric, who will likely get a lot of new people to sample her style online and maybe even her broadcast.

Here's part of the clip that's been release:


It will be on cbsnews.com at 7pm ET.